How to set up or take over a cheese and dairy shop?
Organised by the Fédération des Fromagers de France
Maybe you are thinking about taking over or setting up your own shop, but you don't know which location you should choose, how to go about it or how to get your idea off the ground. Our judge will answer all your questions on adopting the best strategy for your particular idea. The profession of cheese and dairy retailer is really taking off at the moment, but it is one that requires expertise! Come and find out just how rich and diverse the profession is at this event.
- Sunday 25 February – 1:45 pm-3 pm
- Sunday 27 February – 9:30-10:30 am and 3:30-4:30 pm
- Wednesday 28 February – 9:30 am-10:30 am
Allergens: "How to communicate this information to my customers and turn this requirement into "a real asset"?"
Organised by the Fédération des Fromagers de France
Turn this regulatory requirement into a real asset! The purpose of this workshop is to provide an overview of the regulatory requirements, to detail various allergens and – most importantly – to put in place appropriate
communications means. The European regulation on information for consumers about foodstuffs (INCO) took effect on 13 December 2014 and requires that certain allergens present in prepared foods be declared.
- Sunday 25 February – 1:45 pm-3 pm
- Sunday 27 February – 9:30-10:30 am and 3:30-4:30 pm
- Wednesday 28 February – 9:30 am-10:30 am
How to digitise your business and take up the new challenges of the future?
Exquis Factory
How to get yourself known, manage your image, engage your community, recruit new customers and increase your sales. Using social networks. You can use them to create close, familiar links with your customers, maximising their loyalty so they become spokespersons for your business. Find out about the training programme organised by the Fromagers de France.
- Sunday 25 February – 1:45 pm-4 pm
ADS Editions
The various aspects involved in digitising the job of cheese and dairy professional: communications strategy, services for customers (click and collect, etc.), online sales, centralised data management, etc. Which social network for my sales outlet? How to attract clients and develop their loyalty All these questions can be tackled with the help of our sector experts.
- Sunday 27 February – 9:30-10:30 am and 3:30-4:30 pm
- Wednesday 28 February – 9:30 AM-10:30 am
Conference “Properly labelled PDO cheeses in our shop windows = well-informed customers”
Les règles d’étiquetage des fromages et produits laitiers sous signe officiel de qualité (AOP ou IGP) sont définies par le règlement européen N°1169/2011 sur l’information du consommateur, ainsi que par le décret français n° 2007-628 du 27 avril 2007 relatif aux fromages et spécialités fromagères modifié. A cela s’ajoutent des mentions ou règles d’étiquetage spécifiques, définies dans les cahiers des charges propres à chacun de ces produits. Le Conseil National des Appellations d’Origine Laitières (CNAOL) et la Fédération des Fromagers de France (FFF) vous proposent un tour d’horizon pédagogique de ces règles d’étiquetage s’appliquant aux AOP et IGP laitières.
- Tuesday 27 February, 2:30 pm to 3:30 pm
Meetings-dedications
Profession Fromager
“Profession Fromager” – the magazine for dairy professionals – is inviting you to meet the authors of recent books all about cheese: Pascal Fauvillle (“On the cheese again”), Luc Poirot (“Comté morbier Mont d’o”), Louis-Antoine Lauvergne (Starter cheese sampling set), the whole “Profession Fromager” team for the “Refining Guide”…
- Sunday 27 February – 12:30 pm-1:30 pm